Refreshing the Brand – EUCERIN Moisture Booster

The launch of new Hyaluron Moisture-Booster gave us the chance to challenge the black-and-white visual language EUCERIN is known for. Our concept is tailored specifically to the young audiences the new  product was created for. Celebrating the key benefits of the Moisture Booster, an ultra-light gel texture that delivers an instant refreshing moisture boost we turned to an experienced SFX-team to fit modern visual habits of Social Media environments.